Date launched: April 2005

Prizes awarded: 2005 Good Design Award

The MAXAM features a new low-and-long styling that derives from a number of concepts: two people riding in tandem, classy and cool; freedom from adhering to traditional values; and "tandem" as the top priority. We also wanted people to feel a sense of surprise when they see it, as though they had seen the vehicle of the future, and we did that by combining an overwhelmingly low frame with knife-carved sharp edges, producing a look totally unlike anything ever seen before. The aesthetically pleasing body lines and the close attention to the smallest details will keep owners intrigued long after other vehicles might have lost their charm.